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Jazzmin Funnie-Penn

Liberal Arts Major(s): Psychology
Hometown: Baltimore, Maryland
Experience Time: Spring 2020

Give us a brief summary of your experience?

For my spring 2020 internship experience, I have been a community intern at the Bryn through the Cardinal Group. This internship is a marketing and leasing focused experience. The main goal is to use strengths that I already possess to help cultivate innovative marketing ideas and techniques. The goal of generating these ideas is to gain revenue in the company and create lasting relationships with prospects. Along with this process I am also responsible for learning the technical aspects of the job. This includes learning software, such as Excel and Entrata. I am required to do all of this while also maintaining a friendly, professional, and welcoming atmosphere for prospects. Lastly, I am required to learn how to create relationships with other businesses and organizations in order to maximize partnership relations.

How did this experience impact you academically?

This experience has taught me how to fine-tune the concepts I have learned in a classroom setting in order to build real world relationships. A key aspect of marketing is to build relationships in order to maximize profit. While learning this in class, I have discovered that these efforts take planning in order to have a clear course of action. This experience has allowed me to take the processes learned in class and implement them in a real world setting. I have been able to come up with my own marketing plans and events and actually see them come to life. I am now not only coming up with the ideas, but I am also putting them into action. 

This experience has taught me how to fine-tune the concepts I have learned in a classroom setting in order to build real world relationships.

How will this experience impact your career goals?

This experience has opened my eyes to the world of leasing management and the key role that marketing plays in it. I have found a genuine interest in marketing. This experience has also taught me that a lot of a company’s success comes from successful marketing efforts. A successful marketing team can lead to a successful entry into the targeted market. This has completely changed my opinion on what field of work I want to go into. I would like to ultimately join a company that has a traveling marketing team so I can learn how to adapt to different marketing environments. I ultimately would like to oversee marketing strategies on a broader level. Through this experience I have also learned that I would like to play a key role in the innovation and implementation of new marketing concepts to stay relevant with the times. While I am not completely sure what the future entails, I know that I see marketing playing a key role in my future.

How has the College of the Liberal Arts helped you to find and/or succeed in this experience (e.g., adviser, faculty, staff, enrichment funds, etc.)?

Throughout my college career, I have worked closely with my adviser to expand on my strengths to find my particular field of interest. I have always had an interest in Psychology, and through the many discussions I have had with my adviser, I have been able to discover the advantage my background in Psychology could give me in the marketing field. By taking Psychology NS marketing courses I have been able to find a happy medium. While working closely with advisers, I have also found a safe place in the Paul Robeson Cultural Center. There is an open-door policy they have in order to give students an opportunity to express their current tribulations along with getting advice on career paths. I have personally built a meaningful relationship with Carlos Wiley and he has been extremely encouraging in my exploration of career paths. Through these resources I have been able to have the privilege of gaining my internship in marketing.

For more information on internships for Liberal Arts students, visit our website.
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